lourd
Project Overview
Lourd is an online fashion and accessories platform specializing in clothing and bags from international brands, delivering curated products to customers in Erbil.
In 2024, VAR Architects developed the Lourd showroom and main office at Ark View in Erbil, creating a physical environment that connects the brand's online retail presence with an in-person shopping and business experience.
Project Details
Project Type: Fashion Retail / Showroom & Office
Project Scope: Interior Design & Execution
Location: Park View, Erbil, Iraq
Year: 2024
Client: Lourd
Role: Design & Execution
Design Concept
The project is organized into two primary components: a retail showroom and the main office. The showroom provides a curated setting for presenting selected clothing and bags, while the office supports the operational and administrative functions of the business.
Design & Implementation
The design integrates spatial planning, material selection, lighting, furniture, display systems, and architectural detailing to create a contemporary environment that reflects the character of an international fashion platform. The two functions are carefully connected while maintaining their individual identities, creating a cohesive space that supports both retail presentation and business operations.